Flossie Media Pty Ltd is the brain child of Jenene Crossan Freer, who has been a prominent figure within the online and advertising world since the launch of nzgirl in 1999.
Jenene launched Flossie.com in NZ in 2008. It rapidly expanded to include 25 female-centric sites covering everything from parenting, and finance, to career, travel, sex, dating, fashion and beauty.
In July 2009 Flossie became Australia’s first female-centric masthead site, with 49 sites and reaching in excess of one million Australian unique users.
December 2009 marks the launch of a new era for Flossie Media, recognizing the demand for one on one communications with women. Flossie Media announced the following strategic changes to capitalize in the changing tides of online…
